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Wayfinding System Design

Effectively guide visitors through your environment.

Before a space can deliver value and be effectively used, the layout and elements in that space must be understood by the people who use it. Akendi helps develop effective signage and wayfinding systems that pay off in improved customer self-service, tenant satisfaction, reduced user error, enhanced experiences and increased productivity.

ENHANCE SELF-SERVICE

Our approach helps you enhance customer self-service by ensuring the customer can identify or infer his/her present location, locate a route and successfully navigate to their destination, resulting in a completed purchase, interaction with your e-ticketing kiosk or simply fewer requests for directions.

UNIFY ACROSS TOUCHPOINTS

We integrate your brand experience into a common aesthetic, language and logic by utilizing a unified multi-touchpoint strategy. This is essential to a successful wayfinding program, whether it’s to implement new wayfinding signage in an interior or exterior application.

where to start

Whether your initiative demands the creation of new wayfinding system or an upgrade, we begin by talking to senior stakeholders to understand the current condition, objectives, project parameters and review your current wayfinding system.

 

TIMING
The typical duration for a wayfinding system initiative is 8-20 weeks.

how we do it

We observe and interview users who need to navigate within your space to map the current experience journeys that users have.

We align user needs, business goals and usage patterns into a navigational schema that meets those needs.

Special attention is given to the decision points that users encounter as they navigate and use the space.

what you get

A new wayfinding system design includes:
> an information architecture,
> classification system,
> implementation plan,
> a system placement plan and
> signage with varying sign types that address a multitude of needs in both interior and exterior applications.


Experience Thinking™

Our Experience Thinking™ process underpins every project we undertake, elevating the product development process by recognizing users and stakeholders as meaningful contributors to the design cycle. The result:
powerful insights and creative design solutions that meet real user and customer needs. Click to learn more >>

Process Icon
Process Icon
Process Icon
Process Icon
Process Icon
Process Icon
  • Innovation
    Innovation explores big ideas and boils them down to enable exciting outcomes.

    - Opportunity Scouting
    - Experience Immersion
    - Concept Incubation
  • Strategy
    An innovative strategy successfully integrates the goals of business, customers and users.

    - Product Strategy
    - Customer Needs
    - User Needs
  • Research
    Gain the insight you need to design it right the first time.

    - Ethnographic Research
    - User Personas & Scenarios
    - Experience Mapping
  • Design
    More than aesthetics, design also looks at interaction, and use.

    - Information Architecture
    - Wireframes & Interaction Design
    - Graphic Design
  • Testing
    Testing provides the real feedback you need to make impactful changes.

    - User Experience Testing
    - Heuristic Assessments
    - Usability Testing
  • Construction
    We work shoulder-to-shoulder with your engineering team every step of the way.

    - UX Specifications
    - UX Styleguides & Standards
    - Front-end coding: HTML/CSS
Leo Poll
President Akendi UK

Start the journey to better experiences! Our experience thinking approach is just the beginning.
How can we help you?

Leo Poll
President Akendi UK
contact@akendi.co.uk

Our UX & SD Work

View how we’ve created Intentional Experiences.

Customer Personas

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Who we are

Our multidisciplinary team of experts skillfully bridges the gap between the goals of business, design and technology.

Akendi brings together innovation, strategy, research, design, and testingexpertise all under one roof.

Our XT Process

Our Culture

Snacktime!

Our Friday lunch and lots of snacks fuel all our hard work and creativity.

Who we are

Our multidisciplinary team of experts skillfully bridges the gap between the goals of business, design and technology.

Akendi brings together innovation, strategy, research, design, and testing expertise all under one roof.

Our XT Process

Our Culture

"Remarkable product and service experiences meet real human needs."

Snacktime!

Our Friday lunch and lots of snacks fuel all our hardwork and creativity.